Secret Society of Designers

Secret Society of Designers

Secret Society of Designers featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Pupstar

Pupstar is a positioning technology company. The new brand design presents the relationship between pet and positioning by using simple, joyful iconic graphics, but sharply contrasting visual tones to catch people's attention in a dynamic way. The fresh and pop colors convey technical support from products and passionate visual language to call out the issue of losing their pets by no tech protection. The consistent visual system works through all digital platforms to better support and represents all Pupstar's products on market.

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Meet Rebrand

Meet is a Korean barbecue restaurant targeting young people. Client’s assignment for Mengchao, Hao and Sijia is to create an art direction and visual identity to express the vivid brand image and promote the various meats. The shapes of meats on the grill naturally present geometries. This idea leads them to the milestone of the concept, connecting different meats, seafood and vegetables with specified geometries. Various shape combinations and patterns give the geometries a playful and hot final touch.

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Ciroc White Grape Vodka

forceMAJEURE Design was asked to create the visual strategy and package design for this holiday season’s flavor introduction of Cîroc White Grape as part of our ongoing work on the flavor platform. Taking cues from champagne and white grapes, the luxurious soft-gold bottle shows off the classic Cîroc orb at the top of the bottle, and the rooster medallion at the bottom of the bottle—with a custom golden shine finish. The result is a beautifully crafted bottle that is perfect for celebrating the season with luxury.

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Utopia

In this collection, Yina Hwang was mainly inspired by shapes that are symmetric and asymmetric with a touch of underground music culture. She curated this collection based on her pivotal moment of self embracement to create a collection of functional yet abstract garments and accessories to embody the story of her experience. Every print and fabric in the project is original and she mainly used PU leather, Satin, Power Mash, and Spandex for the base of the fabrics.

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Sense Move

Inspired by a famous choreographer - Yin Mei’s wise words “I can create an architecture space using my joints, which is already telling a story”, Sense Move Costume is a geometrical kinetic sculpture folding following along with the movement of the body. It communicates sensitively through the body movements of the dancers, and enhances the emotional transmission between the dancer and the audience. The different light effects express the costume’s emotions by the pressure sensor; for instance, a slow fade is breathing, and a flash conveys excitement.

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The Silk Road

This design tells about the Great Silk Road, a unique social phenomenon when the East became acquainted with the West and both worlds were enriched with knowledge of each other. Each item in the collection is made of natural fabrics and manually decorated with silk ribbons. Each item is a postcard from different places and tells its own story. Here you can see the rice terraces of China, and night in the Japanese garden, and patterns of wind on the sands in the desert, and feel the coolness of oases.

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