Secret Society of Designers

Secret Society of Designers

Secret Society of Designers featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Borboleta

A new logotype for the two Grupo Dislub Equador existing gas stations networks: Dislub energia, based in the northeastern region of Brazil and Equador energia, in the Northern region of the Amazonas. Both companies worked independently one of the other but now after the rebranding both shows an identical image in a way that the consumers starts to perceive them as one, that was the main objective for the redesigning. An implicit symbolism, representative colors, a new typeface and organic shapes were the main elements chosen for this brand redesign.

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Airport Bremen

A high-contrast modern design and a clear information Hirarchie distinguishes the new system. The orientation system works fast and will make a positive contribution to the quality of service afford the airport. The most important means next to the use of a new font, a distinctive arrow element the introduction of different, high-contrast colors. It was particularly on functional and psychological aspects, such as good visibility, readability and barrier-free information recording. New aluminium cases with contemporary, optimized LED illumination are used. Signage towers were added.

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In Bag On Desk

A promotional calendar for goo, the Internet portal site that originated in Japan, is an upgraded version of the desk calendar with pockets that have been a popular item every year. The calendar of 2019 can be used with 2 way of notebook and desk calendar. A monthly calendar, memo paper, pocket into which receipts, etc. can be put are set, and it becomes a desk calendar just by fastening the cover paper with a magnet.

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PLANTS TRADE

PLANTS TRADE is a series of an innovative and artistic form of botanical specimens, which was developed to build a better relationship between humans and nature rather than educational materials. The Plants Trade Concept Book was prepared to help you understand this creative product. The book, designed in exactly the same size as the product, features not only nature photos but unique graphics inspired by the nature’s wisdom. More interestingly, the graphics are carefully printed by letterpress so that every image varies in color or texture, just like natural plants.

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Renaissance

Love and versatility. A beautiful story emprinted in the fabric, tailoring and concept of this trench'coat, alongside all the other garments of the collection. The uniqueness of this piece is for sure the urban design, minimalistic touch, but what is really surprising here, it rather might be its versatility. Just close your eyes, please. Firstly, you should see a serious person who is going at her serious..blue job. Now, shake your head, and just in front of you you'll see a written blue trench coat, with some 'magnetic thoughts on it. Written by a hand. With love, Reprobable!

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Optics and Chromatics

The title Optics and Chromatic refers to the debate between Goethe and Newton on the nature of colors. This debate is represented by the clash of the two letter-form compositions: one is calculated, geometric, with sharp contours, the other relies on the impressionistic play of colorful shadows. In 2014 this design served as the cover for Pantone Plus Series Artist Covers.

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