Secret Society of Designers

Secret Society of Designers

Secret Society of Designers featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Utopia

In this collection, Yina Hwang was mainly inspired by shapes that are symmetric and asymmetric with a touch of underground music culture. She curated this collection based on her pivotal moment of self embracement to create a collection of functional yet abstract garments and accessories to embody the story of her experience. Every print and fabric in the project is original and she mainly used PU leather, Satin, Power Mash, and Spandex for the base of the fabrics.

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Sense Move

Inspired by a famous choreographer - Yin Mei’s wise words “I can create an architecture space using my joints, which is already telling a story”, Sense Move Costume is a geometrical kinetic sculpture folding following along with the movement of the body. It communicates sensitively through the body movements of the dancers, and enhances the emotional transmission between the dancer and the audience. The different light effects express the costume’s emotions by the pressure sensor; for instance, a slow fade is breathing, and a flash conveys excitement.

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The Silk Road

This design tells about the Great Silk Road, a unique social phenomenon when the East became acquainted with the West and both worlds were enriched with knowledge of each other. Each item in the collection is made of natural fabrics and manually decorated with silk ribbons. Each item is a postcard from different places and tells its own story. Here you can see the rice terraces of China, and night in the Japanese garden, and patterns of wind on the sands in the desert, and feel the coolness of oases.

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Silk Royalty

The objective of the branding process is to place the brand in the high-end category by taking a look and a feel of adapting to the global trends in makeup and skin care. Elegant in its interior and exterior, offering clients a luxurious getaway to retreat to self care leaving renewed. Successfully communicating the experience to the consumers was embedded in the design process. Therefore, Alharir Salon has been developed, expressing femininity, visual elements, opulent colors and textures with attention to the fine details to add more confidence and comfort.

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Monk Font

Monk seeks a balance between the openness and legibility of humanist sans serifs and a more regularized character of the square sans serif. Although originally designed as a Latin typeface it was decided early on that it needed a wider dialogue to include an Arabic version. Both Latin and Arabic design us the same rationale and the idea of shared geometry. The strength of the parallel design process allows the two languages to have balanced harmony and grace. Both Arabic and Latin work seamlessly together having shared counters, stem thickness, and curved forms.

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Ten

The design is a campaign for Kingston University's Fashion show event. The photography for this campaign is done by creating 'X' marks by on a model's body which indicates the symbolism of clothes on one's body. 'X' also indicates the tenth anniversary of the fashion school of Kingston university. E-vite was sent to all the guests and posters and brochures were displayed in the Design Museum of London.

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