Can You See the Music Dynamic Identity - Secret Society of Designers

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Can You See the Music

The work created for Franz Liszt Chamber Orchestra is a music-driven dynamic brand identity aiming to revive the visual appearance of the orchestra. Its creators have invented an alternative musical language, by which any melody can be visualized within the set of guidelines defined. The identity allows for each member of the orchestra to build their own personalized logo, related to their favorite piece of the repertoire. Moreover, due to a custom developed logo design application, even the audience could become an active part of the identity renewal process.

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